2bcontinued | Digital brand solutions | 2bc | 2becontinued
2BC is an integrated marketing consultancy dedicated to improving your brand and digital performance and creating effective growth.
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Leading brands in a digital world

2BC is a brand and digital consultancy dedicated to improving your performance for effective growth. We roll up our sleeves to close the gap between retail & ecommerce and connect customer & brand.

We think outside the box and act from inside.

We create solutions that work – based on your DNA and our creative insights.

Customer
Experience

Brand
Ecosystems

E-commerce
Integration

Business
Growth

WHAT WE DO

Brand and business solutions

The world has changed dramatically in a short time.

The way in which brands and their customers relate should be a reflection of this new framework.

2BC is completely dedicated to helping companies in increasing the value of their brands.

We combine strategic and analytical rigor with the creativity of great ideas to offer exceptional solutions.

Business today needs a different approach to establish a dialogue with customers.

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INNOVATION

 

2BC helps to transform brands and businesses

with rigorous consumer centric thinking and the courage of creative ideas.

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INTEGRATION

 

2BC helps closing the gap between retail and digital

via connected experiences & innovative product & service solutions.

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EFFECTIVE GROWTH

 

2BC helps integrating the customer in the company process.

We create a market oriented value creation chain to unlock customer segments and business opportunities.

WHAT WE OFFER

BUILDING
A BRAND

COMMERCIALIZATION

INTEGRATED CAMPAIGN
EXECUTION

Digital & Brand Strategy

Innovation & Product Development

Communication Strategy & Execution

Interim Roles & Trouble Shooting

E-Commerce

Employee customer happiness

Customer Journey & Insights

Partnership & Coop Deals

Social Media & PR Content Strategy

Interactive Experiences & Events

Incubation & Start-Up

HOW WE WORK

WE THINK OUTSIDE
THE BOX

WE ACT FROM INSIDE

WE AIM FOR EFFECTIVE AND SIMPLE SOLUTIONS

So whether your business wants to innovate, acquire new customers, build brands or reinvigorate your internal culture, we help your company. 2BC works with tailored techniques of brand strategy combined with creative thinking, business case modeling and customer experience insights.

2BC guarantee:

We create strategies and pragmatic solutions as proof points in close partnership with you and your company.

We work from the inside and use clear performance indicators to measure and control success.

WHO WE ARE

We started 2BC with a simple but compelling vision: to build a brand consultancy as strong in its strategic thinking as it is in its creativity. We create brand and digital solutions.

2BC team brings a wealth of experience in advising some of the world’s best-known organisations on developing some of the highest profile brands. As a result we are home anywhere.

Our clients come from many different sectors, businesses large and small and from all over the world.

They have one thing in common: They want to achieve something extraordinary. So do we.

2BC brings international experience of outstanding brands, large and small, in retail, lifestyle, travel, health, e-commerce and entertainment.

Meet the team

Anja Eckart


Co-Founder and managing director of 2BC.

“People buy into stories, not just products”

Marketing, Content, Project Management & Travel Expert

Anja brings more than 15 years of experience in brand & content productions for RTL, VOX, Endemol, and Grundy UFA. She studied in Spain and worked all over the planet, from Antartica to Tasmania. Anja built the corporate business at RTL TV for brand partnerships and was producer for various TV formats. A passionate traveller, surfer and now into sailing.

 

germany britain spain

anja.eckart@2becontinued.de

Oliver Eckart


Co-Founder & CEO of 2BC

“Brand & commerce is one pair of shoes”

Plug ‘n’ play CMO & digital consultant.

Oliver has been working for more than 15 years with international brands like Nike, L’Oréal, RTL DISNEY, Camper, Fitness First, and W.L.Gore. He has worked in UK, Germany, Netherlands, Spain, France, New Zealand and holds an University Master degree. Oliver helped building & launching brands like Nike+, TOGGO, and Fructis from the start. He received several international awards for digital, creativity and media and is also a member of jury for mediastrategy, digital and agencies. Oliver is a passionate kitesurfer, traveler and now into nutrition.

 

germany britain spain

oliver.eckart@2becontinued.de

TEAM

We work with a great team of dedicated professionals: designer, project manager, texter, filmer, technical specialist, researcher, media, accountants, digital specialist...

BRANDS

2BC brings international experience of outstanding brands, large and small, in retail, lifestyle, travel, health, e-commerce and entertainment.

Contact us

Calle de la Victoria 4, 1°

07001 Palma de Mallorca

Spain

ES: +34 871 115 957

UK: +44 20 32 87 10 83

Say Hello

If you’d like a conversation about how innovation can drive your business, please give us a call.

We are always happy to come along for a chat about what we do, and understand how we could help you to grow your business.

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